After months teasers and grainy photos we finally have a clear look at A$AP Rocky’s sneaker collaboration with Under Armour. The lumbering shoe comes in two colorways, an all-black version and an other with a lacing cage painted colored white.
Several members the A$AP Mob have done their part in building up the launch, even Tyler the Creator remarked on how ugly they looked in an apparent marketing campaign that used reverse psychology. Tyler asked: “What shelter you find these at?” during the spat.
Both snapshots were uploaded by A$AP Rocky friend and musical cohort Chace Infinite, and they are certainly the best angles we’ve seen so far. As conclusive as it may see, we still lack textural evidence what the sole would look like. I gather that phase design is either being kept secret, or still in a stage development.
A$AP Lou my have been the first to covertly push the product last summer when he posted the plush tongue design and the phrase “DESIGNED BY YOURS TRULY IN ASSOCIATION WITH UNDER ARMOUR” as a caption. No word on when sneaker is set to drop. Stay tuned.
Is this something you would set foot in?