Power fans were in for a little f-screen excitement when episodes the popular Starz show leaked online. Now, 50 Cent says that he’s the one who leaked the episodes. It’s all part his marketing strategy.
“POWER Ratings up another 10 percent for episode 408,” he wrote on Instagram. “They glad I leaked the shit now. LOL #SAVAGELIFE Now watch what I do on BET. #50Centralbet.”
This isn’t the first time 50 has been behind faux drama used to market the show. Last season, he claimed to be in an uproar when his er, member, had a big cameo in a particular scene, but as it turned out, that was all for publicity as well.
Although his relationship with Starz has been a little tumultuous as late, in a now deleted post 50 said he was taking his “talents to South Beach” citing disappointment with how Power is being treated by the network, 50 has forged a relationship with BET. It was recently announced that his late night variety show, 50 Central will air on the network on Sept. 27.
Check out 50’s post about the Power leak below.